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Credit: DANIEL BEDELL  
Buyer Aware
Whole Foods tour uncovers bargains in the aisles.


Going to the grocery store these days often leads to sticker shock. Add organic, healthful, and local products to the mix, and the price tag might trigger a cardiac arrest. That's why we couldn't resist checking out the Whole Foods budget value tour, offered monthly at the Mt. Washington location (1330 Smith Ave., 410-532-6700) or by request. Somehow Whole Foods and cost saving don't seem to go together. "It's a perception," says Molly Kushner, the store's marketing specialist and tour cheerleader. "Once they come in to our store and see our prices, they love it." The hour-long, free exploration, guided by the effervescent Kushner, unveils special deals, recipes, eat-for-less strategies, and freebies. Customers leave wiser—and also stocked with complementary items to try.

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