Maggie's Farm in Lauraville joins a number of businesses and individuals seeking crowdsourcing funds through Kickstarter. The restaurant in the former Chameleon space is hoping to raise $15,000 from supporters for various improvements.
A video, complete with cute children, accompanies the pitch. It gives insights into the dreams and challenges of the owners—chef Andrew Weinzirl, general manger Matthew Weaver, and pastry chef Laura Marino.
The new restaurant adheres to the farm-to-table philosophy initiated by Chameleon chef/owner Jeff Smith. So far, the dining room has been tweaked with fresh paint and new tabletops to create a friendly neighborhood vibe.
But more needs to be done, Andrew, Matt, and Laura explain in the video. The not-so-glamorous renovations include updates to the bathrooms, ceilings, and air conditioning.
To date, the restaurant has received $3,405 in pledges. It would like to collect the full amount by March 12.
And there are incentives. For instance, pledge $1,000 and receive a five-course tasting for four plus Maggie's Farm T-shirts. Give $10 and get a high five from the chef.
You have to admire the earnestness of the owners in the video.
Photo courtesy of Maggie's Farm's Facebook page.