After they released the line-up, I had to do the typical dance of prioritizing which acts to see. I decided I'm going to check out Mates of State, Taking Back Sunday, The Hold Steady, Public Enemy, Girl Talk, and Blink-182. I'm also going to try to fit in a little bit of Jet, Weezer, and Franz Ferdinand.
So far, only one celebrity sighting: Richard Branson was hanging out with some press and some festival go-ers by the leather couches in the press tent. He was just hanging like it was no big deal, which coincides with the whole accessibility vibe of the FreeFest.
So check back throughout the day for live updates of the Virgin Mobile FreeFest—I think it's safe to say that the shows will be well worth the admission price.
[Image: courtesy of virginmobilefestival.com]